Joseph Wong Free Playbook · Founder Mindset How to Deal With a Co-Founder ConflictBefore It Kills the Company Co-founder conflict is one of the top reasons startups fail — not because disagreement is fatal, but because it usually goes unaddressed until it’s too late to fix. Here’s how to recognise it early, have the right conversations, and … Read more
Free Playbook · AI Prompts How to Use AI to WriteYour Investor Updates Most founders either skip investor updates entirely or spend 3 hours writing them once a quarter. Both are wrong. A monthly investor update, written in under 30 minutes with the right AI workflow, is one of the highest-ROI things a founder can … Read more
Free Playbook · Ops & Automation How to Set Up Your Startup’s Tech StackWithout Wasting Money Most early-stage startups are paying for 30% more tools than they need and missing the 20% that would actually make a difference. The right tech stack at seed and Series A is small, integrated, and chosen to grow with … Read more
Free Playbook · Hiring & People How to Run a Reference CheckThat Actually Reveals Something Most reference checks confirm what you already think. They’re scripted, surface-level, and produce a stream of positives from people the candidate hand-picked. Here’s how to run a reference check that genuinely surfaces what interviews can’t — the working style, the … Read more
Free Playbook · Product & Growth How to Calculate and ImproveYour Net Revenue Retention Net Revenue Retention is the single metric that most separates fundable SaaS companies from the rest at Series A. Above 120% is world-class. Below 90% raises serious questions. Most founders can’t calculate it precisely — and fewer know how to move … Read more
Free Playbook · Fundraising How to Write a Startup Executive SummaryInvestors Actually Read An investor receives 50+ executive summaries a week. Most are deleted in under 30 seconds. The ones that get a reply are specific, short, and make the opportunity obvious without requiring effort. Here’s the exact format, what to include, and the prompts … Read more
Free Playbook · Founder Mindset How to Know When to Pivotvs When to Stay the Course The pivot question is one of the hardest a founder faces — and one where the wrong answer in either direction is expensive. Pivot too early and you abandon something that needed more time. Stay too long and you … Read more
Free Playbook · AI Prompts How to Use ChatGPTto Run Your Startup Most founders use ChatGPT to write emails. The founders getting the real leverage are using it to think through decisions, prep for hard conversations, synthesise customer research, and automate the work that used to eat their afternoons. Here are the exact use cases … Read more
Free Playbook · Ops & Automation How to Write a Weekly UpdateYour Team Actually Reads Most team updates are either too long, too vague, or so positive they stop being useful. The weekly update that works is honest, short, specific, and written for the person reading it — not for the person writing it. Here’s … Read more
Free Playbook · Hiring & People How to Put an Employee on aPerformance Improvement Plan A performance improvement plan is not a paper trail for firing someone. Done right, it’s a structured 30-90 day agreement that gives a struggling employee a genuine chance to turn things around — with clear expectations, real support, and honest … Read more